A Dedicated Mission To Serve Pets and Their People Since 1988
Leadership: Executive Team Keeps its Eye on the Future
We have a balanced leadership team of pet loving and progressive minded individuals leading the Pet Butler organization. These experienced leaders combine over 100 years of experience in helping Franchise Owners reach their goals and dreams. The executive team recognizes the opportunity in the rapidly growing pet industry and is committed to investing in its people and its Franchise Owners by supporting the organization with the needed investments to realize its potential. All to keep the brand relevant and to build a sustainable business model for generations to come.
Ted Hofer, Chairman
Tom led the evolution of Spring Green for more than four decades. He provided the vision and financial responsibility needed to navigate the changing marketing place and survived not one but three recessions. Tom also provided the organization with its moral compass which is the basis of the core values and mission of the company. Tom retired in June of 2010 and assumed the Chairman of the Board role for Spring Green Enterprises, the parent company of Spring Green Corp. and Pet Butler, LLC. He is enjoying traveling with his beloved wife, Sue, and spending time with their grandchildren.
Ted Hofer, CEO
Ted grew up around the Spring Green business and saw firsthand the sacrifices his father and mother made in the early years. After graduating from the University of Illinois with a degree in finance, Ted pursued his entrepreneurial roots by opening a franchise of another system. This experience, like his fathers, gave him the perspective of a Franchise Owner and that is evident in his efforts in leading the organization. Ted rejoined the Spring Green business in 2005 and moved through the succession plan holding various positions throughout the organization. Ted assumed CEO responsibilities in June of 2010.
Angela Meyers, President
Angela Meyers brings a strong background in franchise operations, leadership, and business development to her role as President of Pet Butler. Since joining the organization in 2021, Angela has served in key leadership roles, including Senior Director of Franchise Operations and Vice President of Operations, where she worked closely with franchise owners and the support team to strengthen operations and drive growth. Her experience across the Pet Butler system gives her a deep understanding of the opportunities and challenges franchise owners face. As President, Angela is focused on supporting franchise owner success, strengthening the Pet Butler system, and positioning the brand for continued growth in the expanding pet care industry.
Matt Jevne, Chief Technology & Marketing Officer
Matt Jevne serves as Chief Technology & Marketing Officer for Spring-Green Enterprises, leading technology and marketing initiatives that support the continued growth of Pet Butler and its franchise owners. With more than 20 years of experience in technology leadership, software development, digital platforms, and data strategy, Matt brings a strong track record of connecting technology with business goals. Since joining the organization in 2021, he has helped strengthen its technology infrastructure, improve operational scalability, and lead key modernization initiatives. In his current role, Matt focuses on aligning marketing, technology, digital platforms, and data capabilities to create stronger systems and experiences that support long-term franchise success.
Mark Potocki, Vice President of Business Development
Mark Potocki joined the Pet Butler team in October 2019, as Vice President of Business Development. His recent work with Franchise Dynamics, a franchise management consulting firm, provides real-life practical experience and a deep understanding of what business owners are looking at when they decide to grow their business. Mark has served as a guest speaker at the IFA Legal Symposium as well as regional Franchise Business Networking and Women's Franchise Network events. Mark has been awarded three STAR awards at the Franchise Update Leadership Conference for best practices in his sector and has been seen on Fox Business News discussing the benefits of home and mobile franchises in today's economy. Mark brings a skill set uniquely suited to help small business owners understand the benefit of owning a Pet Butler franchise. Mark is married with three children and two dogs.
Kevin Anderson, Senior Business Consultant & Franchise Operations Manger
Kevin Anderson serves as Senior Business Consultant & Franchise Operations Manager for Pet Butler. Since joining the organization in 2022, Kevin has focused on supporting franchise owners and helping them navigate the day-to-day opportunities of growing and operating their businesses. In his role, he works closely with owners to provide guidance, strengthen operations, and help them make informed business decisions. Kevin is committed to building strong relationships across the Pet Butler system and providing franchise owners with the ongoing support and resources they need to succeed.
