4 Email Campaign Metrics To Track For Measuring Success
Ten years ago before social media became the juggernaut that it is today, email campaigns were one of the newest marketing tools for business owners. Consumers’ inboxes were flooded with emails, drowning many of them out unless they really stood out. When social media took to the main stage, many people thought email campaigns were […]
4 Ways to Motivate Employees Without Spending Money
Customer satisfaction is crucial to the success of a business. One way to help improve customer satisfaction is to make sure your employees are motivated and enjoy their job. A study from the University of Missouri found that when businesses focus on employee happiness and morale, customer satisfaction is increased. The study noted, “The link […]
9 Simple Tips to Manage Stress In the Workplace
The workplace can be a major source of stress for workers in America. The workload, drama in the workplace and job security (or lack of it) play a role in workplace stress. Stress has become so detrimental to our health that the World Health Organization has declared the negative effects of stress as a world-wide […]
6 Traits You Should Look For In Any Job Candidate
If you have ever had to go through piles of job applications and dozens of interviews, you know what a challenge it can be. You want to find the right person for the position you’re hiring who will fit in well with the team and the company. Things like qualifications are very important, but there […]
Project Management: 6 Tips to Manage Staff Projects
The biggest resource any business has is its employees. If employees are overworked or overwhelmed they may become disengaged, reducing the benefit of a business’s greatest resource and making it difficult to complete their work. As a result, the business and its employees will suffer. However, when you manage staff projects effectively, employee workload is balanced. […]
7 Tips For More Productive and Effective Staff Meetings
When you hear someone say ‘staff meeting,’ does it fill you with dread? Why is that? Is it because too many meetings are poorly organized, too long, and don’t really accomplish anything? What if staff meetings were focused, organized, and productive? Team members might look forward to sharing ideas, collaborating, and feeling like they are […]
Setting Goals: Why it’s Important to Set Goals For Your Business
Did you know that only 8% of people who make New Year’s resolutions keep them? Part of the reason why they don’t last is because people don’t define their goals. For example, if you simply say you want to get fit or travel, you have not given yourself enough information to really make it happen. […]
Benefits of Converting Your Local Business to a Franchise System
Independent business owners may consider switching to a franchise in order to expand their existing business and utilize the influence that comes with a larger, more well-known brand. Since every business is different, fitting into a franchise model may work for some, but not for others. Before you start the process of looking for the […]
7 Tips to Improve and Build Your Networking Skills
Networking is one of several marketing techniques to help improve your business. When you attend in-person networking events, you meet people from local businesses in order to get to know, like, and trust them – and for them get to know, like, and trust you. These steps are important before someone will be comfortable doing […]
4 Time Management Tips to Help Productivity
Effective time management is important for every business owner to understand and implement to make their business more successful. As a business owner, you want to be more efficient with the work you do so you can be more productive and, in turn, more profitable. Time management is the process of consciously controlling the time […]
